"Capitalism and consumerism, ways of conceiving human relationships based on little more than utility, greed, and competition, came to supplant those based on felt connection and cultural continuity." (The Master and His Emissary, Iain McGilchrist, 2009; page 390).
The felt connection was replaced by the contractual obligation, and the cultural continuity was replaced by the contractual warrants. The contract undid the social relation so that the market could undo the society.
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