You walk into a store with three tables laid out with three commodities there for the taking, for free: books, bananas, hundred dollar bills. The table with the books you peruse for a while. If you happen to find one or two you've been meaning to read you'll take them, otherwise you'll take none and leave them all for the next person. The table with bananas you put a bunch or two in your bag or maybe three or four bunches at most but the rest you leave behind because who wants to deal with overripe bananas in a week or so. The table with the hundred dollar bills you get yourself a big bag and you fill it until you have taken every bill, not leaving a single one.
The less the commodity requires human capital in the consumption, the less its consumption is subject to considerations of sova.
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